Washington Post: Newspaper Firms Join With Yahoo in Advertising Partnership — Years of rivalry between newspapers and the Internet portals that are siphoning their local advertising dollars gave way to a new partnership yesterday, as seven newspaper companies announced a wide-ranging deal with Yahoo. Also NY Times: 176 Newspapers to Form a Partnership with Yahoo and NY Times: Advertising: Google Mapping an Offline Course — Major Internet sites are showing a growing interest in the advertising business, and traditional ad firms are starting to worry.
When being very rich isn’t enough
NY Times: In Web World, Rich Now Envy the Superrich — Envy may be a sin in some books, but it is a powerful driving force in Silicon Valley, especially with talk of a second dot-com boom.
Media properties draw private equity interest
NY Times: For Wallflowers, a Time to Dance — Clear Channel is the latest media company to be swept up by private equity, in a trend that could raise new regulatory concerns.
Security advice from Kevin Mitnick
Wired News: Kevin Mitnick’s Security Advice — The hacker-turned-security consultant shares his best tips for securing your desktop against internet villains.
Call the lawyers first
NY Times: Step 1 in Starting a Small Business: Hire a Lawyer — When starting a business, even the most sophisticated of businesspeople find that they need a lawyer to guide them through the most basic of decisions.
Id thieves often friends or family
NY Times: Stolen Lives: Identity Thief Is Often Found in Family Photo — Though most victims never learn who stole their identities, half of those who do say the thief was a family member, a friend or neighbor.
Web addiction until …
Washington Post: Caught in the Web — A few months ago, it wasn’t unusual for 47-year-old Carla Toebe to spend 15 hours per day online. She’d wake up early, turn on her laptop and chat on Internet dating sites and instant-messaging programs — leaving her bed for only brief intervals. Her household bills piled up, along with the dishes and dirty laundry, but it took near-constant complaints from her four daughters before she realized she had a problem….
For Toebe, the “addiction” ended when she found others, including a boyfriend.
Doctors focus on why men get sicker
NY Times: Health Disparities Persist for Men, and Doctors Ask Why — From diabetes to flu to AIDS, almost every disease kills men sooner than women, causing some to ask: Is men?s health getting short shrift?
Boomers still attending classes
NY Times: As Older Students Return to Classrooms an Industry Develops — Continuing education ? noncredit classes taken after formal education ? is booming among the older set and is now a $6 billion business.
Also: Free educations classes — Yale Video Lecture www.yale.edu
Advertisers now make TV shows
NY Times: Brands Produce Their Own Shows — More marketers are creating their own TV shows in the hopes of endearing viewers to the brands behind them.