NY Times: Advertising: Shorthand for a Holiday: Ralphie, the BB Gun and the Flagpole — In the last decade, the movie ?A Christmas Story? has become a cult classic that has made it a holiday gleam in the eyes of advertisers.
NY Times: Advertising: Shorthand for a Holiday: Ralphie, the BB Gun and the Flagpole — In the last decade, the movie ?A Christmas Story? has become a cult classic that has made it a holiday gleam in the eyes of advertisers.