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June 22, 2005
Powerless PowerPoint
Sales guru Jeffrey Gitomer says that too many sales folks let their PowerPoint presentations get in the way of making a sale. Too much time is attention is spent on showing all the slides and not enough time spent to the buyer.
Michael Hyatt, president of Thomas Nelson, posted Tuesday tips on making those PowerPoint slides better including his first tip -- Don't give PowerPoint center stage.
Posted by eubie at 9:05 PM permalink
Evanovich the writing factory
NY Times: For This Author, Writing Is Only the Beginning. Through a combination of marketing and meeting her fans' needs, Janet Evanovich is now selling about 1 million books a year, for annual royalities of $3 million. She's also hired a writer to help keep those books coming.
Posted by eubie at 8:51 PM permalink