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January 24, 2005
Wal-Mart, newspapers still squabble
Two weeks ago, Wal-Mart ran full-page ads in more than 100 daily newspapers to help counter the negative publicity it has received over the past years on things from overtime pay to supplier relations. When the ads ran, many newspapers did stories about the PR effort and its new web site, walmartfacts.com.
Last Friday, the National Newspaper Association blasted the strategy: NNA President says community newspapers insulted by Wal-Mart PR strategy. Romenesko has the story and other stories on how Wal-Mart is a threat to newspapers and ad spending.
Posted by eubie at 7:44 PM permalink
Good reading from ACBJ -- Jan. 21
Austin Business Journal: Spam fighter helps trap one of world's biggest perpetrators
Cincinnati Business Courier: Family ties unraveling: Henry Heimlich faces firing squad of criticism from surprising source
Orlando Business Journal: Temporary surgeons: Have scalpel, will travel
Puget Sound Business Journal: Stress level and job satisfaction tied to white-collar back pain
Posted by eubie at 7:39 PM permalink
How do you measure up?
Want to see which famous folks you could look in the eye?
Posted by eubie at 7:22 PM permalink