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March 9, 2004

Getting to know you

Wired: Extra! Extra! Read All About You More newspapers are asking more information about readers. "To convince advertisers to spend online, newspapers say they need to get enough data about their users to tailor ads to the most receptive possible audience. Thus, it's necessary to have enough data about its audience to determine, say, how people live within driving distance of a particular store, or which readers would be most interested in offers from luxury-car dealers."

Posted by eubie at 8:57 PM permalink

Buffett's annual letters

Warren Buffett's annual letter to shareholders of Berkshire Hathaway Inc. is great reading. It was posted midnight Saturday and continues to be discussed today at Motley Fool and CBS MarketWatch.

Posted by eubie at 8:38 PM permalink

Books -- Mar. 9

Current: Scout's honor: a father's unlikely foray into the woods by Peter Applebome
Finished: Jennifer Government by Max Barry

Audio book
Current: Lost victories: The military genius of Stonewall Jackson by Bevin Alexander

Posted by eubie at 8:16 PM permalink